Sketch Block, KL Says Goodbye
I have a friend who has a fair amount of Facebook friends (about 800) and hardly any twitter following (about 50 followers). He’s launching a creative project online and we had a long conversation about promotion last month. Since I’m prepping for my new series and am ultra-focused on promo, am just curious about what other people are doing. But we spent most of the convo with him just telling me all about his project. I figured he wanted to keep his promo plans under wrap. I was wrong.
I was actually shocked to hear from him this week via text. Turns out he just launched his project and the way he’s promoting it is totally old school. And by old school, I mean, kinda like the way I launched Chilltown billions of years (ok a couple of years ago). Without any real social media strategy to speak of.
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